LushLife Trust Score

Unlike star ratings that are generic, we take what's most important for each product category and come up with a Trust Score.

For example, Material quality and Ease of Use get credits for a Swaddle Blanket vs. Traction and Comfort for a sneaker.

We gather data from several signals to score each such attribute.

Check it out and let us know what you think!

LushLife Picks

Our LushLife Picks aren't influenced by brands or sponsorships.

They're curated with thoughtful criteria for each category backed by data from experts and parents.

Customer & Expert Sentiment

Our AI sorts through real expert takes and customer reviews across channels to hone in on what really matters in making informed and confident choices for your little ones.

Yep, there are fake reviews out there!

Lush Guides

No more time spent on reading swaths of content and opinions.

We've done the hard work of articulating what is important and that you care about for various life stages and topics.